FIRST LOOK/ ON TV/ MEGA MILLIONS

FIRST LOOK
http://www.eonline.com/news

ON TELEVISION (TUESDAY 3/29/22)
FOX: Name That Tune at 9p
HISTORY: Lost Gold of the Aztecs at 10p
HULU: The Girl from Plainville
NETFLIX: Johnny Hallyday: Beyond Rock
NETFLIX: Mighty Express

CBS News and The Weather Channel are partnering for weather reports, as well as investigative reports on climate. “By bringing together CBS News and the Weather Channel’s weather teams and virtual view technology, we will not only be able to forecast the weather but show viewers what it’s really going to look like,” said Neeraj Khemlani, President and Co-Head of CBS News and Stations. The Weather Channel’s reports will air on the network’s morning and evening news, as well as the CBS News Streaming Network.
(Source: Cynopsis)

The most-discussed Oscars topic on social media was no surprise. There were 3,357,759 Tweets mentioning Will Smith on March 27, and 2,096,580 Tweets mentioning Chris Rock. Will Smith and Chris Rock were mentioned together in a tweet 1,410,714 times, while a tweet sharing the Japanese television feed of Smith slapping Rock with uncensored audio got 609,953 engagements and was the most popular Tweet mentioning both of them. All told, there were 6,782,662 tweets that mentioned the Oscars on March 27, up 164% from 2021, including one from Oscars producer Will Packer: “Welp…I said it wouldn’t be boring.”
(Source: Cynopsis)

Packer’s tweet drew some criticism for being flippant, comments he addressed on Monday. “Black people have a defiant spirit of laughter when it comes to dealing with pain because there has been so much of it. I don’t feel the need to elucidate that for you,” he posted. “But I also don’t mind being transparent and say that this was a very painful moment for me. On many levels.”
(Source: Cynopsis)

As for the Academy of Motion Pictures Arts and Sciences, which initially addressed the situation by tweeting, “The Academy does not condone violence in any form,” the group on Monday condemned Smith’s actions and said it has started a formal review. The Academy stated it “will explore further actions and consequences in accordance with our Bylaws, Standards of Conduct and California law.”
(Source: Cynopsis)

Ratings-wise, the Oscars telecast delivered 15.4 million viewers and 2.9 among A18-49 in early Nielsens, a big jump from last year’s 10.4 million viewers and 2.1 in the demo, but still the second-lowest-rated ever.
(Source: Cynopsis)

Thirty-eight percent of the commercials that aired on the Oscars were part of the media and entertainment category, up from 24% in 2021, by MediaRadar’s count. Seventeen percent in the category were ads for TV shows. Major technology companies accounted for 14% of the commercials shown during the broadcast.
(Source: Cynopsis)

Also crunching Oscars ad numbers was EDO, which found that Lucid saw the most engagement for its spot. The car company had one million additional searches after the ad for its EV aired. Incremental searches in the auto category overall nearly doubled from last year – 33% of the total searches during the Oscars’ ad breaks this year were a result of auto advertising.
(Source: Cynopsis)

The Walt Disney Co. was quick to respond after Florida Governor Ron DeSantis signed into law House Bill 1157, aka the “Don’t Say Gay” bill, banning the instruction of gender identity and sexual orientation to young children. The bill “should never have been signed into law,” said a Disney spokesperson. “Our goal as a company is for this law to be repealed by the legislature or struck down in the courts, and we remain committed to supporting the national and state organizations working to achieve that. We are dedicated to standing up for the rights and safety of LGBTQ+ members of the Disney family, as well as the LGBTQ+ community in Florida and across the country.” The swift rebuke follows criticism of the company for not speaking out more forcefully earlier.
(Source: Cynopsis)

Sesame Workshop unveiled a new Muppet character, Ameera, a spunky 8-year-old girl who uses a wheelchair and crutches. The character aims to call attention to the over 12 million refugees and over 240 million children worldwide who have a disability. Next week, Ameera will debut as part of “Ahlan Simsim” (“Welcome Sesame” in Arabic), the local version of “Sesame Street” in the Middle East. In addition to appearing in “Ahlan Simsim,” Ameera will feature in new animations designed to quickly respond to children in active crisis contexts, including Ukraine.
(Source: Cynopsis)

Production has begun in Vancouver on season four of TNT’s “Snowpiercer.” New cast members include Clark Gregg (“Thor”) and Michael Aronov (“The Americans”), along with new showrunner and executive producer Paul Zbyszewski (“Lost”).
(Source: Cynopsis)

Disney+ is adapting 1997 British comedy “The Full Monty” into a limited series. Original cast members Robert Carlyle, Tom Wilkinson, Mark Addy and Lesley Sharp will return, along with the film’s screenwriter, Simon Beaufoy, and producer, Uberto Pasolini.
(Source: Cynopsis)

Casting notes: Ian McShane (“American Gods”) will play the lead antagonist in HELIUM Pictures’ “Last King of The Cross.” The drama is being produced for Paramount+ Australia…Peter Gadiot (“Yellowjackets”) has been added to the cast of Netflix’s “One Piece.”
(Source: Cynopsis)

New series “Fairwood” debuts on Crackle on Thursday, April 14. The comedy follows the exploits of Rusty and Clark Fairwood, small-town entertainers with a “positivistic” philosophy.
(Source: Cynopsis)

“GMA” co-anchor Robin Roberts sits down with Kim, Khloe and Kourtney Kardashian and Kris Jenner for a look inside the reality clan – home videos included – on Wednesday, April 6 at 9p.
(Source: Cynopsis)

“True Conviction: Scene of the Crime” premieres today, March 29 at 9p on ID. The special features prosecutor Anna-Sigga Nicolazzi (“True Conviction”) and forensic expert Alina Burroughs (“Crime Scene Confidential”), as they revisit harrowing cases.
(Source: Cynopsis)

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